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Shimano has partnered with IMBA Europe in a three-year collaboration. This partnership aims to enhance sustainable trail management and further develop mountain biking through advocacy and education.
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Key Highlights of the Partnership:
- Shimano Trail Born Fund: This initiative will support trail projects across Europe, with plans to expand to North America and Oceania. The fund will focus on opening new riding areas and improving existing trail networks.
- DIRTT Program Support: The partnership will bolster the Developing Intereuropean Resources for Trail builder Training (DIRTT) program. With Shimano's backing, DIRTT is set to become a certified, Europe-wide trail builder program by 2026.
- Sustainability Focus: Shimano emphasises sustainable trail design and construction techniques to minimize environmental impact while expanding trails for riders of all skill levels.
- Collaborative Approach: IMBA Europe will work closely with Shimano to identify priority projects and ensure effective use of the Trail Born Fund.
What This Means for Riders:
- More riding locations across Europe
- Improved trail networks
- Increased opportunities for new riders, especially younger generations
- Greater focus on environmental responsibility in mountain biking
The first European Trail Born Fund projects are expected to be announced in March 2025.
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